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Top 10 TV Brands on Radio

Nine News was the most advertised TV Brand over the last month with 843 instances across 19 stations. Seven News aired spots across 22 stations but totalled only 541 ads, sending the brand to fourth place.

Channel Seven’s new dating program, ‘Take Me Out’ was the second most advertised brand with 715 spots across 32 stations. This was up against The Bachelor Australia, set to air its finale tonight, in sixth place, airing 362 spots across 12 stations.

AirCheck Client Services Executive, Riarne Gale said “Looking at the Market Share of the Top 10 Brands, it was Channel 7 who had the biggest slice of airtime accounting for 37%, followed by Channel 10 with 27%”.

As for streaming/subscription TV advertisers, Stan was out in front airing a massive 2,236 spots despite the ads were placed across only 12 stations nationwide. Foxtel aired 1,150 spots across 27 stations with an additional 949 ads for their Sports HD Combo.

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About Did You Know

‘Did You Know’ is based on commercial and song airplay data from radio and television stations in Sydney, Melbourne, Brisbane, Adelaide, Perth, Gold Coast, Central Coast, Newcastle, Canberra, Wollongong & Geelong. CLICK HERE for a detailed list of stations monitored.

‘Did You Know’ mentions Top 5, Top 10 or Top 20. This refers to the number of times a song or commercial (excluding “Credits/Sponsorships”) played as stated, by single station or single market or multiple markets or ALL markets monitored. If the term ‘Radio’ is used, this means ALL radio stations monitored unless specific stations or markets are mentioned.

Ad Revenue reports reflect best estimate current market rates as provided by My Radio Rates and covers all spots on 63 AM/FM radio stations in Sydney, Melbourne, Brisbane, Adelaide, Perth, Gold Coast, Central Coast, Newcastle, Canberra, Wollongong and Geelong.

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