• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Facebook
  • Twitter
AirCheckAirCheck

AirCheck

The Leader In Local Media Monitoring

  • Services
    • Radio
    • Television
    • Digital
  • Company
    • About Us
    • Team
    • Charts
    • Did You Know?
    • Media Releases
    • Who We Monitor
  • Training
  • Contact
  • Sign In

Top 3 New Brands & Spot Placement

This week we’re looking at the top New Brands on radio and their Spot Placement and Daypart Summary. In this case, for a brand to be a New Brand it must not have been on air since 1 January 2010.

Did You Know…  Hell’s Kitchen Australia / Blue Murder: Killer Cop is the top New Brand on radio between 1 – 15 August 2017 with 922 instances across 41 stations. Spots are most likely to be placed during the afternoon.

Blue Banner is the second top New Brand with 516 instances across 4 stations. Spots are most likely to be placed First or Last in an ad break during Mid-Dawn.

BHP Billiton was the third New Brand on air with 407 instances across 13 stations. 2GB aired the most spots with 54 instances. Spots are most likely to be placed in the afternoon.

Primary Sidebar

About Did You Know

‘Did You Know’ is based on commercial and song airplay data from radio and television stations in Sydney, Melbourne, Brisbane, Adelaide, Perth, Gold Coast, Central Coast, Newcastle, Canberra, Wollongong & Geelong. CLICK HERE for a detailed list of stations monitored.

‘Did You Know’ mentions Top 5, Top 10 or Top 20. This refers to the number of times a song or commercial (excluding “Credits/Sponsorships”) played as stated, by single station or single market or multiple markets or ALL markets monitored. If the term ‘Radio’ is used, this means ALL radio stations monitored unless specific stations or markets are mentioned.

Ad Revenue reports reflect best estimate current market rates as provided by My Radio Rates and covers all spots on 63 AM/FM radio stations in Sydney, Melbourne, Brisbane, Adelaide, Perth, Gold Coast, Central Coast, Newcastle, Canberra, Wollongong and Geelong.

Footer

The Leader in Local Media Monitoring

From Free to Air TV to Pay TV to Radio to Digital, AirCheck delivers competitive intelligence in a fast and easy-to-use web platform. Unmatched sales lead-generation and advertising analytics.

AirCheck

71-73 Alexander Street
Crows Nest NSW 2065
Australia

Contact Us

P: +61 (2) 8424 3300
info@aircheck.net.au

Copyright © 2023 AirCheck. All rights reserved.

Privacy Policy | Terms of Use


  • Facebook
  • Twitter