AirCheck puts the spotlight on fast food advertising during the month of October 2024.
Subway came out on top with 4800 instances across 36 stations. NOVA Entertainment-owned stations accounted for 44% of all Subways spots in October, led by smooth95.3 (323 instances), Nova 106.9 (307) and Nova 91.9 (279).
Yum! Restaurants – which operates KFC and Pizza Hut among others – notched up five brands in the Top 10. Yum! aired a total of 6015 spots across its brands in October, ranking seventh among all radio advertisers.
October was the second biggest month of the year for fast food advertising, behind January. Nova 100 aired the most fast food spots with 1056 instances, helping Melbourne secure the crown as the top market for fast food advertising.